There are several critical success factors of BPM, which a company could use to realize its objectives. Some of the specific factors discussed in this essay include leadership, strategic intent and development, continuous performance improvement, and flexibility (Burlton 2011, p. 1). The essay focuses on the four main factors which could lead to success.   


In order to lead, one has to possess appropriate leadership and coordination skills so that he or she could be in a position to bring all stakeholders together (Robbins & Judge 2009, p. 87). For example, an outstanding leader might achieve success because of his or her innovative leadership styles, which he/she could put into practice. When a leader joins a company, he/she should immediately understand the business environment and engage the other personnel into conversation to take care of the issues pertaining to the company. In fact, other than adopting dictatorial leadership, the leader should initiate innovative efforts in the company to steer it to success. This enables each leader to learn the best practices from one another, a situation that that would create stability in the company and industry (Robbins & Judge 2009, p. 92). 

A careful analysis of leadership unveils that the workers revolt or joy as a sign of agitation for relief from oppression or prosperity. One notes that the leader could give a detailed explanation of leadership perception about the symbolic administration. In symbolism terms, the leader might portray anti-Calvinist tradition (Robbins & Judge 2009, p. 103). Furthermore, the workers might perceive the leader as a reprobate that influences characterization. Since the leader is the highest authority in a company, the person holding this position should demonstrate a high level of creativity and innovativeness in his/her leadership styles. Essentially, the workers’ victimization of the leaders is usually a sign of reprobation. In this situation, the evidence which the leader could use in creating behavior might portray the implicitly of the cosmic evil in its hopeless form. Indeed, the leader has to be decisive in making his sophisticated remarks about practical leadership structures and styles (Burlton 2011, p. 1). Indeed, this sounds extraordinary and is an over-exaggeration of human nature as far as complexity of assignment is concerned.

Strategic Intent and Development

The other critical success factor of BPM is practicing strategic intent and development in the institution that one leads. The strategic intent and development of an institution are critical and ensure that the structure under which the company carries out its duties has to be well-developed and solution-oriented (Antonakis, Cianciolo & Sternberg 2004, p. 5). Since poor performance results from unstructured systems, the management should be sure that the company develops strategic structures, which aid in decision making, task accomplishment, and conflict resolution. This makes it necessary for the management to become extremely successful in carrying out of its duties.

In addition, strategic intent and development allow for the development of new ideas. It shows a dedicated effort by implementing the feedbacks that are relayed by customers. Using this practice, a company thrives to ensure that it releases durable products into the market at the right time. The strategies applied should ensure that the company stations its products to guarantee that all purchaser apprehensions are addressed in a timely manner (Antonakis, Cianciolo & Sternberg 2004, p. 7). This is also necessitated by the fact that most of the products contain warranties irrespective of the amount of cash spent in their purchase. Therefore, the company is engaged in constant development and innovativeness, which are accomplished through workshops that are tailored to provide consumer education. This strategy would make sure that the BPM practices are successful.

The company should also have an attractive discount rate that it dishes to its esteemed customers. The other strategy that could work well for a company is that the products released by the company should be acquired online irrespective of an individual’s location. This strategy could be facilitated by the use of online stores, which provide an interactive market place between the consumer and the company. The development of such strategies would make sure that the new products are accessed via emails. Mostly, applying such strategies strengthens customer relationship with the company by emphasizing that the customers remit their email address, thus promoting communication that leads to the success of the company initiatives (Antonakis, Cianciolo & Sternberg 2004, p. 9). This is meant to ensure effective communication of vital information from the management. Consequently, via emails, the company can advertise and sensitize the public on new products.

Continuous Performance Improvement

Performance improvement is another critical success factor of BPM. Literally, performing appraisals and improvement analysis help the management to realize the loopholes in the system and thus become able to correct the anomalies early before the entire organization collapses. Usually, the issues of task orientation and structure, situational element and its position in the company determine the overall performance (Trkman 2010, p. 124). Using the element of performance improvement, workers develop a cordial relationship with members of the administrative team who, in turn, accepted the employees’ opinion regarding the expansion and development initiative in the company. This acceptance creates a favorable situation for the formulation and articulation of the company’s development and administrative policies.

In managing people and organizations, the manager will be charged with the responsibility of reviewing and evaluating the full process to make sure that there is a continuous performance improvement (Haslam et al., 2010, p. 14). The review should be done progressively to determine the cost of management and the performance of the organization  compared to its competitors. In addition, the overall evaluation of the organization’s output should be done frequently, perhaps in every three to four months to track its performance. Apart from the general manager, the other people like the external auditors and management consultants can be brought on board to carry out the evaluation so that they could give advice on the best ways to achieve remarkable success.


The extent to which the system is flexible highly contributes to the success of BPM. This indicates that flexibility is a critical success factor of BPM (Burlton 2011, p. 1). A company’s management must show a high level of flexibility by practicing integrity, ethics, and tolerance. Furthermore, based on the characteristics of leadership under continuum model, the leader takes into account the need to remain flexible during the implementation of management strategies (Trkman 2010, p. 126). For instance, management must always apply different styles to make its leadership successful. An ethical management is one that shows a high degree of flexibility, honesty, and discipline in public and private life. Indeed, such characteristics will make the leader free from corruption and respond appropriately to organizational dynamics.

While responding to the need for flexibility, the management as the head of the company has the power to delegate some administrative duties to junior staff so that the latter facilitates the service delivery (Burlton 2011, p. 1). The way in which the delegation of duties is articulated in response to divergent situation shows the level of flexibility, maturity of the leaders, and their leadership style. Flexible delegation of duties shows that the management has improved efficiency in managing the company’s affairs and can easily drive it to success. In fact, the juniors also have to be flexible and respond to the alterations of the schedule, thus should not resist the delegated duties, because they share the same vision of achieving success in implementing the BPM (Haslam et al., 2010, p. 18). 

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